Or at least, the Republicans are going to call you one.

Some Democrats spend all their time trying to stop this smear, to stop the GOP from defining them by saying no, that’s not us. I want x, not y. Those Democrats usually lose. Instead, they need to focus on their message, not the GOPs, and quit letting them define the terms of the election.

Just as political campaigns have taken advantage of other marketing innovations, politicians and government officials today must use new methods to more effectively keep up with their constituents. With the world continuing to flock online, using chatbots and AI to your advantage in political campaigns should be a priority and not simply an option.